Check out our new projector section click here. You will find reviews on the latest LCD projectors and DLP projectors for business presentations.
Every presentation
should generate interest and arouse curiosity in order to keep the attention
of your audience and ensure that they will remember the key points of
your message. However, the first thing you want to do is make sure you
have an audience! Therefore, I always try to select a "catchy" title
that will make people want to here what I've got to say. I've spoken
to many groups where I was told that it was the largest crowd they'd
had in ages...not because of ME, but because the topic/title of my program
sounded interesting or unique.
When selecting a
title for your presentation, keep the following criteria in mind:
- Does it stress
benefits, results, or action?
- Does it stress
WIIFM?
- Does it reflect
the theme of the program?
- Does it elicit
drama, mystery, or controversy?
- Does it stimulate
the imagination?
- Does it have
a double meaning?
- Does it play
off a well-known title or phrase?
- Is it easily
remembered? Bottom-line...does it sound like something you don't want
to miss?
Copyright
1999-2000 by William C. Wilson, Jr.
All Rights Reserved.
Printer Friendly Version
Click here for more articles by Bill Wilson.