Welcome to Presentation-Pointers!      Keyword Search:    

Check out our new projector section click here. You will find reviews on the latest LCD projectors and DLP projectors for business presentations.

"Tips on Attending Trade Show Sales"
By Christine Corelli   Printer Friendly Version

Attending a trade show???

Trade shows are often the best forum to view new products, make new contacts, develop relationships, make purchasing decisions, and learn about your industry. Here a some tips to help make your trade show visit more productive.

  • Eat light and rest up for a few days prior to the show.
  • Before the show, prioritize a list of whom you want to visit. Set up appointments in advance if possible. Decide what you need to know for your future plans.
  • Wear comfortable shoes and put Dr. Scholl's inserts in them. You'll be glad you did. Take an anti-inflammatory type medication such as ibuprofen in the morning to prevent swelling. Avoid excessive salt and alcohol, and drink plenty of water.
  • Arrive early to avoid lines. Register, pick up your badge and relax over a healthy breakfast before the show opens.
  • Take a quick walk down the aisles, previewing the show, and make note of the exhibits you wish to explore.
  • If you have a problem you'd like to solve, come prepared with questions you need answered.
  • To maximize time spent with vendors, be direct and assertive when communicating.
  • If you get caught by a long-winded sales person, don't be afraid to politely interrupt them, and remind them you have a lot more to see at the show.
  • Take advantage of networking opportunities with people who do the same thing you do for a living to share ideas and industry knowledge.
  • Don't forget to meet lots of people and have fun!

Printer Friendly Version

Click here for more articles by Christine Corelli.