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Mark S. A. Smith Articles:5 Ways to Increase Your Trade Show SalesFollow Up Strategies - Close Trade Show SalesGUERRILLA SELLING TO ENGINEERS - How to Sell to Engineers So They Will Buy From YouHow to Tape Your ProgramsSelect Trade Shows for SuccessTrade Show Give-Aways That WorkTrade Show Promotions That Bring in the BuyersTrade Shows, Consumer Shows; Know the Difference and Profit
About Mark S. A. Smith
Mark S. A. Smith is an internationally renowned speaker, writer, and publisher on marketing, sales, and product development. Smith has been writing, producing and delivering seminars on these topics since 1989, and other topics since 1982.
He has written more then 300 article on various sales and marketing topics. Mark is the co-author of Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales, Guerrilla TeleSelling: Unconventional Weapons and Tactics for Getting the Business When You Can't Be There in Person and Guerrilla Negotiating: Unconventional Weapons and Tactis to Get What You Want.
He has produced two video cassettes How to Get the Most Leads From Your Trade Show, and The Ten Things Most Companies Do at Trade Shows that Don't Work, and How You Can Fix Them, and multiple audio cassette programs on the subject of trade-show selling, including one targeted at volunteer and non-profit organizations.
A sought-after audio and video producer, Smith has produced audio- and video-based learning systems for other companies, including nationally distributed products.
Smith has three years of radio performance experience and is available for radio and TV interviews, writing media releases, and promoting every related speaking engagement.
Although he graduated with a degree in electrical engineering, (University of Tennessee, Knoxville, 1982), he went straight into sales support for Hewlett-Packard, and was expected to work selling and producing sales training programs almost immediately.
Based on his experiences and study of successful sales people, Smith created a training program designed to make the non-sales person highly effective when selling at trade shows along with associated sales and communication skills. The results were astounding, with non-sales people out-performing veteran sales people.
His training style has evolved from over 14 years of working with audiences, including three years with European groups. Using accelerated learning technologies and advanced adult learning methods, his audiences get powerful ideas presented in a way that sticks. He speaks professionally over 70 times per year.
His excellence recognized by his peers, Smith is past-president of the Colorado chapter of the National Speakers Association.
12 N. 33rd Street
Colorado Springs, CO 80904